Our Service

Unbar Rothon goes beyond ingredients, delivering exceptional, tailor-made blends and seasoning solutions that define flavour for leading food manufacturers.

Flavour expertise, built for food manufacturing.

Working closely with food manufacturers, we create distinctive, on-trend flavour solutions tailored to your products, processes and customers. From initial concept and development through to consistent, large-scale supply, we combine flavour expertise with a practical understanding of food manufacturing.

The result? Seasonings that deliver consistently, strengthen your product offering and help your brand stand out in an increasingly competitive marketplace.

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NPD Services

Our skilled New Product Development (NPD) team and flavour experts deliver a complete, end-to-end seasoning service tailored to your needs. From concept through to launch, we work in close partnership with your team to develop flavours that stand out, align with consumer trends, and give your products a real competitive edge.

Our NPD offering is built around four core services, each designed to support you at every stage of your product journey and ensure you achieve the best possible commercial outcome.

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1. Match - Recreate an existing benchmarked product

When consistency matters, our specially trained team excels at accurately matching existing products. Using a combination of advanced sensory analysis, technical expertise, and deep ingredient knowledge, we carefully deconstruct and recreate flavour profiles with precision. Customers trust us to replicate their products as closely as possible, ensuring a seamless transition, reliable consistency, and a finished result that performs just as expected every time.

3. Market Product Emulation

Want to develop a product against an established market benchmark? Our NPD team can source and evaluate competitor and retail samples, using detailed sensory analysis and formulation expertise to identify the key characteristics behind their flavour, texture and visual appeal.

Working to your brief, manufacturing requirements and commercial objectives, we develop a tailored solution that delivers against your target while being designed for consistent performance at production scale.

2. Improve - Optimise flavour, cost or functionality.

Looking to enhance a product that's already in your range? Our team can take your existing product away for detailed review, using expert sensory analysis and technical insight to identify opportunities for improvement. Whether it’s refining the flavour, strengthening its overall impact, or adapting the profile to better suit your target market, we work with you to evolve your product into something even more compelling and commercially effective.

4. Concept Innovation

Developing a new product from the ground up? Our NPD team works alongside yours to turn early-stage concepts and customer briefs into commercially viable flavour solutions.

Combining market insight, creative development and technical expertise, we formulate around your key objectives, from flavour profile and ingredient declaration to cost and processing requirements. From initial concept and samples through to production-ready formulation, we help you develop distinctive products designed to perform consistently at commercial scale.

Expert Guidance for Every Project

Our NPD team has decades of experience in developing flavour solutions for large manufacturing businesses. We can provide guidance on:

Fat and salt reduction
Flavour balancing
Natural colours and clean-label options
Taste optimisation

With our depth of knowledge and hands-on approach, we can deliver a range of tailored options to meet your commercial, technical, and sensory needs.